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Neochange and Sand Hill Group Release Groundbreaking Report on "Achieving Enterprise Software Success"
Ground breaking survey reveals the opinions of enterprise software buyers and providers.
San Francisco, CA,
March 24th, 2008 - Neochange® (www.neochange.com),
the leader in "Effective IT Adoption" and
"Software-Driven" Business Transformations
and the Sand Hill Group (www.sandhill.com),
an investment, research, and advisory firm
have announced the results of a survey they
jointly conducted earlier this year.
In late 2007, Neochange and Sand Hill Group set out to discover the meaning of enterprise software success. And as a leading consultancy in software adoption, Neochange well understands the challenges faced by software buyers after solutions are bought and installed. As the parent for the most popular online resource for software business strategy, Sand Hill Group is familiar with the challenges facing software vendors.
When asked how to best define "enterprise software success," both providers and buyers agreed that the top indication is value realization for the company. 70% of buyers and providers believe that "effective user adoption" is the primary driver to realize the full business value.
"Many software buyers are struggling to achieve a level of effective software usage that delivers promised business results", said Chris Dowse, Founder and CEO of Neochange. "As visibility into software utilization continues to increase, many software providers will find their license and maintenance revenues under immense pressure. While posing a significant risk, proactive software providers can turn this challenge into a new revenue opportunity."
While survey respondents agree that solving adoption will provide competitive advantage, the survey underscored that buyers expect far more than just products from their providers. 95% said they are looking for "value enablement" and "process alignment" from software providers. Considering the existing rates of "effective user adoption", and buyers stated willingness to pay for services that deliver effective usage, there is a significant vector of growth for progressive providers that can deliver this assistance or shepherd their partner eco-system to drive value realization for their customers.
"The survey showed that there is a crying need for vendors to work with customers in partnership," said M.R. Rangaswami, co-founder the Sand Hill Group. "It used to be that customers would buy stuff and that would be followed by a lot of euphoria. When things would begin to fall apart and there would be finger pointing. Vendors and buyers need to sit down, get metrics, and be in agreement."
To receive a copy of the survey results or listen to the podcast where Chris Dowse and M.R. Rangaswami discuss the outcomes of this ground breaking survey click the links below:
About Neochange
Neochange is the leading management consulting
firm focused exclusively on the complex
challenge of "Effective IT Adoption". Neochange's
innovative AdoptIT™ methodology mitigates
adoption risk and drives "Effective IT Adoption"
to accelerate business transformations.
Global 1000 companies and industry leaders
have engaged Neochange as a trusted advisor
to design and deploy their strategic business
transformation initiatives and adoption
centers of excellence.
Headquartered in San Francisco, Neochange enables executive management to implement their toughest strategic initiatives with innovation, impact, and integrity. For more information contact
inquiries@neochange.com
About The Sandhill Group
Sand Hill Group serves the $600 billion plus software, services and solutions market. Sand Hill Group provides investments and management advice to emerging enterprise technology leaders. Sand Hill also owns Sandhill.com the premier destination site and resource center for CEOs, VPs, Entrepreneurs, and VCs and for members of the software industry eco-system. Its weekly electronic newsletter is read by thousands of executives. Sand Hill produces the "Enterprise" and "Software" conferences for CEOs and high-level executives in the industry and creates high-impact research reports for its constituents. For more information
visit www.sandhill.com
For more information contact
inquiries@neochange.com |
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